A post worth reading: 5 common copywriting appeals to use in your ads

What I'm reading and re-reading
Image by Earl – What I Saw 2.0 via Flickr

Sales appeals.

Are your ads based on solid appeals?

A good way to connect with your customers is to make sure your ad appeals to some of the proven appeals that have been used for years in copywiting circles.

I’m going to reveal 14 universal appeals over a series of posts that you can use to put your copywriting skills on a entirely different level.

Here’s the first 5 appeals.

1. Make Money
2. Save Money
3. Retirement Security
4. Better Health Now
5. Health care Security

I’ll reveal five more sales appeals in another post.

Reblog this post [with Zemanta]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: